WSU MAC Lab receives NIH funding
jessica.willoughby
The WSU MAC Lab, led by researchers Dr. Stacey Hust and Dr. Jessica Willoughby, recently earned a nearly $670,000 National Institutes of Health Grant to fund an intervention aimed at reducing cannabis misuse.
As shared by Sara Zaske, WSU News and Media Relations, “With the three-year award, Washington State University researchers will refine and test a technology-based intervention aimed at young people in three states where cannabis has been legalized. The project has a particular focus on cannabis edibles, which have become increasingly popular and whose effects are often misunderstood.”
More details can be found in the WSU Insider article.


On Jan. 31, MAC Lab Co-Directors Stacey Hust and Jessica Willoughby presented at the 6th Annual Cannabis Action Conference. Dr. Hust and Dr. Willoughby presented on the results of a state-wide survey of teens and young adults about cannabis product packaging and implications for prevention. The session was titled Examining cannabis edibles packaging: Findings from a survey of Washington State youth.


Drug and Alcohol Review describes a MAC Lab experiment on the inclusion of sexualized appeals in cannabis advertising. The research team conducted an online experiment with college students in Washington state, showing participants brand-generated cannabis social media ads that included either images that contained sexual objectification of women or recreational appeals. Exposure to sexualized ads was associated with increased perceptions of cannabis sex enhancement scripts and increased cannabis sex enhancement expectancies.
Christina Nickerson presented “A qualitative exploration of the relationship between cannabis and sex among young adults.” The poster described initial findings from a thematic analysis of in-depth interviews with 10 participants who had used cannabis prior to sex. Participants described their social media use and perceptions of cannabis messaging, as well as their own experiences.
Ron Price presented “A qualitative exploration of youth’s perceptions of cannabis-infused product packaging appeals in Washington state.” Results described findings from virtual focus groups conducted with 28 13-17 year olds in Washington state where the team explored teens’ perceptions of cannabis product packaging appeals.