Research

Books

Book Cover: Political Advertising in the United States by Erika Franklin Fowler, Michael M. Franz, and Travis N. Ridout
  • Political Advertising in the United States, 3rd ed., Forthcoming, Routledge Press (with Erika Franklin Fowler and Michael M. Franz)
  • Political Advertising in the United States, 2nd ed., 2021, Routledge Press (with Erika Franklin Fowler and Michael M. Franz)
  • Political Advertising in the United States, 2016, Westview Press (with Erika Franklin Fowler and Michael M. Franz)
  • The Persuasive Power of Campaign Advertising, 2011, Temple University Press (with Michael M. Franz)
  • Campaign Advertising and American Democracy, 2007, Temple University Press (with Paul Freedman, Michael M. Franz and Ken Goldstein)

Edited Books

  • New Directions in Media and Politics, 2nd edition, 2018, Routledge Press
  • New Directions in Media and Politics, 2012, Routledge Press

Journal Articles

Book chapters

  • Ridout, Travis N. and Furkan Cakmak. Forthcoming. “Campaign Advertising on Television.” In Sage Handbook of Political Marketing, Paul R. Baines, Phil Harris, Costas Panagopoulos and Denisa Hejlova, eds. Sage.
  • Ridout, Travis N. and Taewoo Kang. Forthcoming. “News Coverage of Politics.” In Encyclopedia of Political Communication, Alessandro Nai, ed. Edward Elgar.
  • Walter, Annemarie and Travis N. Ridout. 2021. “Voters’ Emotional Response to Negative Campaign Messages.” In Crossing Boundaries: Political Incivility in the Parliamentary, Electoral and Media Arena, Annemarie Walter, ed. Routledge.
  • Fowler, Erika Franklin, Michael M. Franz and Travis N. Ridout. 2020. “Online Political Advertising.” In Social Media and Democracy, Nathaniel Persily and Joshua Tucker, eds. Cambridge University Press.
  • Ridout, Travis N. and Erika Franklin Fowler. 2018. “Fake News: What Is the Influence of Fabricated Stories and Efforts to Undermine Media Credibility?” In New Directions in Media and Politics, 2nd edition, Travis N. Ridout, ed. Routledge.
  • Dunaway, Johanna, Erika Franklin Fowler, Travis N. Ridout and Kathleen Searles. 2018. “Political Advertising.” In Mediated Communication, Philip Napoli, ed. Mouton de Gruyter, Handbook of Mediated Communication Science Series.
  • Ridout, Travis N. and Jenny L. Holland. 2017. “The Effects of Political Advertising.” In The Routledge Handbook of Political Advertising, Christina Holtz-Bacha and Marion Just, eds. Routledge.
  • Ridout, Travis N. and Annemarie S. Walter. 2015. “How the News Media Amplify Negative Messages.” In New Perspectives on Negative Campaigning: Why Attack Politics Matters, Alessandro Nai and Annemarie S. Walter, eds. Colchester: ECPR Press.
  • Ridout, Travis N. 2014. “The Market Research, Testing and Targeting behind American Political Advertising.” In Political Marketing in the U.S., Jennifer Lees-Marshment, Brian Conley and Kenneth Cosgrove, eds. Routledge.
  • Ridout, Travis N. and Brandon Rottinghaus. 2010. “Moving the Conversation West: How Much Attention Would the Candidates Pay to a Western States’ Primary?” In The Rise of the West in Presidential Elections, Jennifer L. Robinson and W. David Patton, eds. Salt Lake City: University of Utah Press.
  • Ridout, Travis N. 2007. “Television Advertising during the Presidential Nomination Season.” In The Making of the Presidential Candidates 2008, William Mayer, ed. Lanham, Md.: Rowman and Littlefield.
  • Brandon Rottinghaus, Kenton Bird, Rebecca Self and Travis N. Ridout. 2007. “‘It’s Better than Being Informed’: College Aged Viewers of the Daily Show.” In Laughing Matters: Humor and American Politics in the Media Age, Jonathan Morris and Jody Baumgartner, eds. New York: Routledge. p. 279-94.